- Inspired by the street silhouettes of Japan -

I have always been fascinated with how such a small country in size can bread such a stark contrast between the ‘Harajuku Girl’ archetype and the traditional Geisha girl. I am fascinated with how the obnoxiously excessive silhouettes of the modern Harajuku girl can stand side by side with the high quality craftsmanship and delicate and precise nature of the kimono worn by the traditional Geisha girls. When I design I like to think that alone, the garments nods to the detailed and precise construction of Japanese traditional textiles but when layered or eccentrically styled together, are a homage to the quirky and playful personalities of the Harajuku girls. This allows the pieces to be your own canvas and mark your unique flare on how you want to wear them.

CULTURE + AUTHENTICITY

Itadaki began as a way to express my Japanese heritage. I am half Japanese/ Australian, but being born and bred in Australia, Itadaki began as a way for me to feel closer to my Japanese roots and immerse myself in the culture whilst not actually being present in it.

The brand is my way of celebrating connection through culture and community. It stands as a tribute to our collective families, to our loved ones, to all those that have nurtured each of our unique, authentic selves.

Cherish your culture.

TRANSPARENCY + THE SLOW FASHION MOVEMENT

It takes so much to create sustainable clothing. Working in the fashion industry it is abundantly clear how much time, effort and skill goes into producing even just a single garment.

It is so important to me that the value of craftsmanship and the appreciation for quality clothing is honoured. I want you to be able to love and cherish your pieces not just for one season but forever.

I am highly aware and understand my impact and responsibility as a designer in the industry, and I will always strive to be innovative, resourceful and transparent. I am so proud to be cultivating a community of conscious consumers that can appreciate the value and process of the clothing they wear.

SHOP PRODUCTS MADE FROM MY OFFCUTS